Printo to open 250 retail outlets entailing Rs100 crores investment India`s first organized retail venture in print and document services to go national Naresh Malhotra, CEO, Cafe Coffee Day to join the board

Released on = June 13, 2007, 6:25 am

Press Release Author = Printo

Industry =

Press Release Summary = Printo Document Services Pvt. Ltd (Printo), India's first
organized retail venture in the Rs. 17,000 crores market for print and document
services, today announced its retail expansion plans at a press conference. The
venture which will induce a tectonic shift in the hitherto unorganized space is
already off to a start with 6 stores in Bangalore. The company plans to open 250
retail outlets over the next three years covering major cities in India in a phased
manner entailing close to Rs.100 crores investments. On the occasion, the company
also announced that Naresh Malhotra, CEO, Café Coffee Day will be joining its Board
as an active member from July 1, 2007. The expansion move, to penetrate the hitherto
untapped market and the induction of a seasoned veteran credited with building one
of India's leading retail brands augurs well for Printo which got incepted only in
2006.

Press Release Body =
Press release for immediate publication:

Printo to open 250 retail outlets entailing Rs.100 crores investment
India's first organized retail venture in print & document services to go national
Naresh Malhotra, CEO, Café Coffee Day to join the board

Bangalore, June 13, 2007: Printo Document Services Pvt. Ltd (Printo), India's first
organized retail venture in the Rs. 17,000 crores market for print and document
services, today announced its retail expansion plans at a press conference. The
venture which will induce a tectonic shift in the hitherto unorganized space is
already off to a start with 6 stores in Bangalore. The company plans to open 250
retail outlets over the next three years covering major cities in India in a phased
manner entailing close to Rs.100 crores investments. On the occasion, the company
also announced that Naresh Malhotra, CEO, Café Coffee Day will be joining its Board
as an active member from July 1, 2007. The expansion move, to penetrate the hitherto
untapped market and the induction of a seasoned veteran credited with building one
of India's leading retail brands augurs well for Printo which got incepted only in
2006.

Talking to media persons, Manish Sharma, Co-founder & Chief Executive Officer,
Printo, said, "Globally the print and document services market is an organized
business worth hundreds of billions of dollars dominated by large chains that
operate across geographies. In India, despite the market growing at an exponential
80% year-on-year, there has been no organized attempt in this space. In that sense,
Printo was a venture that was bound to happen and going by initial market response
the timing of the venture has been perfect coming close on heels of India taking to
organized retail as a format in a big way. The introduction of branded retailing in
this space is sure to change the market contours radically in the coming years."

According to Srivats Asur, Head, Operations, Printo, "While it is innovation on the
go with everything that we do, we recognize that for this format to succeed,
achieving certain scale and efficiency quickly is critical. Over the next three
years we plan to open 250 stores that would allow us to touch and service a consumer
where ever they need us. That will lay the foundation for us to make the next big
push which then combined with our growing bouquet of packaged and value-added
services would give us a competitive edge."

Announcing the induction of the new member to the board, Lalana Zaveri, Co-founder &
Director, said, "A person of the stature of Naresh Malhotra accepting to join
our Board and taking active interest is important in that it clearly validates the
immense potential of our business model and this space. Besides, from the point of
view of the team at Printo, we are all excited about having him amongst us since we
will have the benefit of the expertise and experience that Naresh has of building
one of India's biggest retail success stories from scratch."

In his comments, Naresh Malhotra, CEO, Café Coffee Day, said," Printo represents the
next frontier for organized retail in India - prizing open hitherto untapped or
mostly unorganized spaces which have significant market size and potential.
Personally, it is exciting to be able to work on retail formats in two very
different sectors and being able to play my role in driving the evolution of the
organized retail space in India in the service sector. I thank the team at Printo
for having me and look forward to contributing to the success of the venture."

Printo is India's first branded retail chain for print and document services which
leverages digital and internet technologies to reduce people dependency in
delivering print products of international standards. Besides regular services, the
company has a novel concept wherein customers could pick and choose from its
template bank, on the internet as well as in-store, and customize it to their choice
- be it marketing brochures, event collaterals, business cards, brochures, posters
or invitations. This approach not only helps customers in getting customized print
products but also helps them source it with minimum lead-time. Importantly, the
modern store design, well-trained staff, cutting-edge digital printing equipment,
and internet technology would provide customers with world-class print outsourcing
solutions right in their neighbourhood. Printo's retail blitz is targeted at both
the corporate and retail walk in customers. The company scouts for and identifies
such locations where footfall for print and document services is perceived to be
high for each of its stores.

Founded in 2006, Printo Document Services Pvt. Ltd. is an innovative venture that
seeks to capitalize on the opportunity presented by the unorganized Rs.17,000 crores
market for print and document services in India. Promoted by Manish Sharma and
Lalana Zaveri, who between them have 23 years of expertise in digital printing,
manufacturing, and IT services, Printo is experiencing exponential growth in all its
areas of operations. The start-up has the backing of Pravin Gandhi (co-founder,
Infinity Ventures and SeedFund), Naresh Malhotra (Café Coffee Day), and Raju
Venkatraman (President & COO, ICICI OneSource) as advisors and investors.

For editorial queries only, contact Deepa Inguva/Varsha Nair of PRHUB @ 22483007/8


Web Site = http://www.prhub.com

Contact Details = Deepa Inguva
No.298,Subashri, A T Halli, Shanthi Nagar, Bangalore - 560 027
Ph: 91 080 22483007

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